The SEO, SEM, PPC and Content Marketing Blog - Semrush
14 min read
Effective customer analysis is key to building a high-performing marketing strategy. In this guide, we’ll take you through how to do it step-by-step.
Margarita LoktionovaOct 11, 2021
4 min read
Discover how CDNs can improve your page load speed, reduce bandwidth use, and impact your SEO rankings.
Erika VaragouliOct 11, 2021
Bing is no longer the inferior counterpart to Google and Yahoo. Over time, Microsoft’s search engine has grown in importance and has gained a significant part of the market share for search. Marketers who want to achieve online success need to equip themselves with the right tools to use Bing.
SEMrush BlogMar 27, 2013
3 min read
It is extremely important to track your competitor’s promotional activities. While offline, you have less control over monitoring of all those media channels like TV channels, radio stations, big boards etc.? Fortunately, with online marketing media, it is much easier to do.
SEMrush BlogMar 21, 2013
For local businesses of all kinds, maintaining an online presence is key. If your local business listings are mismanaged, and there is different information in different places, it won‘t be very easy for users to find you. Therefore, it’s important to claim your profiles on business directories to keep them up-to-date. In this guide, we‘ll show you some top business directory sites and tell you how Semrush can help.
May 26, 2021
8 min read
We analyzed over 1,200,000 blog posts to understand the impact of different text characteristics and elements on pageviews, backlinks, and shares, and to establish the reference values for the most common characteristics of the content.
Feb 02, 2021
10 min read
Performing regular SEO audits to find and fix issues that could be holding back your site‘s organic search performance is critical for SEO. In this guide, we walk you through a step-by-step approach to undertake a simple, but effective, SEO audit and identify problems that you will need to prioritize to kickstart growth.
Dec 23, 2020
16 min read
10 min read
Discover what Google‘s search algorithm looks for when it ranks content, and find out how you can adapt your strategy to meet these criteria.
Michelle OfiweOct 07, 2021
Learn more about cached pages, why Google uses them, and how to find your cached webpages with our latest guide.
Connor LaheySep 17, 2021
5 min read
Above-the-fold content can help you improve your user experience and SEO. In this guide, we‘ll share how to optimize your above-the-fold content for conversions.
Michelle OfiweSep 16, 2021
8 min read
Breadcrumb navigation is a text path often displayed near the top of the page near the site menu or primary navigation. Learn more about how it works with Semrush.
Kelly LyonsSep 14, 2021
10 min read
Learn how to create an effective marketing campaign, find the steps and stages that marketing teams should go through to achieve successful outcomes from their marketing campaign.
Victoria LiaonenkaSep 19, 2021
With so many people shopping online, you need a sturdy ecommerce site. In this guide, we‘ll share tips & tricks to marketing your ecommerce site.
Michelle OfiweAug 25, 2021
Strong CTAs can inspire your audience to engage with your content and services. We share a few best practices for creating your own CTAs.
Erika VaragouliJul 15, 2021
3 min read
So far in our SEO Reality Show, we’ve shared how an international SEO agency helped Edelweiss bakery determine topics for its blog and develop a content plan. In this episode, we’ll share how the agency helped Edelweiss choose an impacftlu blog theme.
Anna KocheguraOct 14, 2021
In this episode of the Semrush SEO Reality Show, we will share how an SEO agency built a keyword-optimized content marketing plan for their bakery client from Florida. Are you ready to learn more? Let’s get started!
Anna KocheguraOct 07, 2021
23 min read
Looking to accelerate your company‘s growth with content? We‘ve talked with 14 experts and listed the key tips and strategies for startup content marketing.
Margarita LoktionovaSep 29, 2021
If you’re wondering if your business really needs a blog, or you’re unsure how to get started, keep reading. We’ll show you how our partner agency found engaging, potentially high-converting topics for Edelweiss bakery to help them attract more of their target audience.
Anna KocheguraSep 28, 2021
We decided to run a peer-to-peer campaign episode II and this time the experts laser-focus on content-driven strategies, giving tips on how the site can fine-tune its content structure, organization, and content itself to improve the overall user experience.
Eka EbralidzeSep 23, 2021