7 min read
SEO Split Testing
SEO Split Test Result: Changed Meta Descriptions to The On-Page H1 Plus a CTAWe decided to run an SEO experiment where we changed existing meta descriptions to make them shorter on an ecommerce site. CTAs and product categories stayed. Read this short case study to find out the result.
Brian MoseleyJun 24, 2022
SEO Split Test Result: Should You Add a Star Emoji and Reviews to the Title on Travel Pages?We ran an SEO experiment with Semrush SEO split-testing software, SplitSignal, where we added a star emoji to H1 and a title to the group of product pages on the travel site.
Brian MoseleyJun 20, 2022
SEO Split Test Result: Optimizing for Search BehaviorFor a large photo stock website, OrangeValley and the SplitSignal team researched how people search for stock photos and photos and found some great opportunities that we wanted to validate before rolling this out on the website.
Brian MoseleyMay 31, 2022
Are header tags important for SEO? We decided to run an SEO split test where we changed the H3 tag to include the related keyword. Find out the result of this SEO experiment.
Brian MoseleyApr 14, 2022
6 min read
Optimizing a marketplace website for SEO is no easy task. Grow your marketplace organic traffic by implementing these 5 winning on-page SEO optimizations.
John MorabitoApr 12, 2022
In this short case study, for an international fishing charter company, we wanted to validate whether changing non-keyword-related words in the page title would make the page title more appealing, positively impacting CTR.
Brian MoseleyMar 29, 2022
9 min read