Thinking Outside the Inbox: How to Write a Media Pitch in 5 stepsIn the realm of PR outreach, you can send hundreds of media pitches and see no publications, while a few targeted outreach efforts can help you get some impressive coverage. This post will uncover the key make-or-break factors that are likely to give a boost to your media outreach efforts.
A survey of around 500 small business owners showed that not being able to differentiate their brands from competitors was their biggest problem. If you cannot differentiate your brand from others in your realm, there is a possibility that your business will fail. See three quick ways you can start to stand out from your competitors...
If you‘re not using digital PR as part of your link building strategy, you‘re missing out on a huge opportunity to gain a competitive advantage, and in this guide, we take a look at why that is, diving deep into the different tactics you can use and the benefits when compared to other common approaches.
In this guide, we share 7 cold email templates that you can take, edit, and use to increase the success from your outreach efforts and share best-practice for using the tactic. Whether you‘re using cold emailing to build links, generate leads or ask someone for a favor, we‘re here to help make the approach more effective.
This extensive guide on Online Reputation Management is for businesses of any size and any industry. It will help digital marketing professionals discover effective ways to manage their brand’s online reputation in the SERPs, on review platforms, on social media, and more.
This article will provide tips and strategies for building brand authority through high-quality content marketing, which builds trust with your target audience. Also see the content strategies that have worked for others.
Strategies for using classic PR for SEO have been around for some time. But this post delves into a very specific tactic that almost any site owner can leverage for publicity via mentions and links, simply by using their own local data.