Digital Marketing for Deadpool: How 20th Century Fox Innovated Their Marketing Strategy
Deadpool, AKA the “Merc with a mouth,” is the latest comic character to rise to the big screen from Marvel Comics. The character was created by writer Fabian Nicieza and artist Rob Liefeld in the early 90’s during their run on the New Mutants title. Since then, Deadpool has spawned multiple solo titles and crossovers with almost every Marvel character imaginable.Feb 12, 2016