Search engine marketing is a digital marketing strategy used to increase your site‘s visibility in search results.
The SEO, SEM, PPC and Content Marketing Blog - Semrush
Sep 26, 2022Paid Search 13 min read
7 min read
Schema markup is a structured data vocabulary that allows Google to serve better results. We‘ll discuss different kinds of schema and how to use them.
Luke HarselSep 26, 2022
7 min read
A title tag is HTML code that indicates the title of a page. Learn how to write effective title tags with Semrush.
Kelly LyonsSep 12, 2022
20 min read
Gaining sufficient market understanding is a prerequisite for business growth and success. This post uncovers the key market analysis techniques that help you build a data-driven marketing strategy.
Natalia ZhukovaSep 26, 2022
11 min read
Try these 12 essential SEO tips to improve your rankings and organic traffic.
Connor LaheyFeb 04, 2022
12 min read
What does the future hold for the Google SERP? Here’s a look at why the way Google goes about showing organic results might undergo serious renovations in the not too distant future.
Mordy ObersteinJan 24, 2022
24 min read
What kind of content was Google looking to reward with its December 2021 Product Review Update? See first-hand what kind of product review content won and lost rankings so that you can be prepared for the next time Google releases a Product Review Update.
Mordy ObersteinJan 12, 2022
4 min read
Landing Page Optimization Tips: this is what the second episode of our “SEO Clinic” series is dedicated to.
Eka EbralidzeOct 29, 2021
8 min read
Review these 35 useful Google Analytics insights to better understand your website‘s traffic.
Michelle OfiweOct 29, 2021
Are you struggling to focus on your business AND do all of the marketing yourself? That’s where hiring a marketing agency can truly pay off. Dive into our quick 4-step guide to get started.
Victoria LiaonenkaJan 12, 2022
It’s the end of 2021, and yes, it’s that time of the year — when you prepare for the winter holidays, drown yourself on Amazon in search of the perfect gift, and expect a deluge of “Digital Marketing Trends for 2022” posts. Well, if you think you’re opening up another “voice search is the next search” write-up, you’re in the wrong.
Andrew WardenDec 21, 2021
Learn how to get your email campaigns up and running with Semrush.
Danni WhiteOct 27, 2021
6 min read
We explore how CPA works, its many benefits, and how to build your own CPA strategy.
Michelle OfiweOct 22, 2021
Learn how to create an effective marketing campaign, find the steps and stages that marketing teams should go through to achieve successful outcomes from their marketing campaign.
Victoria LiaonenkaSep 19, 2021
15 min read
Explore this guide to learn what are content pillars and how to build them in your company. You will also dive into some prime examples of pillar content from the web that successfully incorporate cluster strategy into their framework.
Margarita LoktionovaMay 13, 2022
22 min read
Looking to know what were the most trending topics this year? We compiled lists of the top 100 trending and popular themes in the US and across multiple industries. Data was taken from our database of 500,000+ topics with a search volume of >1,000.
Margarita LoktionovaMay 04, 2022
9 min read
So what does Semrush do and how does it help with your content marketing? Well, Semrush is an SEO tool that does your keyword research, tracks the keyword strategy used by your competition, runs an SEO audit of your blog, looks for backlinking opportunities and lots more.
Ilyas TekerFeb 21, 2022
8 min read
Find out how you can utilize pillar and cluster pages to enhance your content, improve your SEO, and reach your target audience. This article will show you the types of pillar pages and useful examples you can replicate.
Connor LaheyFeb 18, 2022
14 min read
How to create a brand story that will push your business forward? Explore this definitive guide to building a powerful brand storytelling strategy that would set you apart from the competition.
Margarita LoktionovaNov 12, 2021